My art blog turned 2 years old this week! So, in celebration, I thought I’d write a feature on how to start an art blog. It is based on my own experiences, mistakes (yes, there are many) and some successes too. You see, since starting to blog about art in Birmingham (and now beyond) I […]...

Ask a marketer or business owner what they’d like most in the world, and they’ll probably tell you “more customers.” What often comes after customers on a business’ wish list? More traffic to their site. There are many ways you can increase traffic on your website, and in today’s po...

Maintaining a business is difficult, and although the implementation of technology for business owners would ideally create more investments and growth, last year saw a decline in business productivity. Despite the innovation of so many platforms and tools created to help businesses succeed in growt...

Stop Worrying About Competition and Increase Your Hireability When I became a freelance writer five years ago, the Internet was a different place. A large number of clients were looking for keyword-stuffed content to boost their Google ranks in an era where algorithms were not what they are today. I...

You’re humming along in your business, and suddenly — out of the blue — the unexpected happens. It could be in the form of a natural disaster, or something else, like a medical emergency for you or your most valuable employee. You could lose your entire data system to a tech glitch, or sales o...

t seems to be that buying and selling have become a quick way of making financial freedom. However, it is not that simple if you do not sell out on those products with profit. Being able to sell out is dependent on so many factors. Perhaps the most important factor is the market demand for […...

As we have moved from product sales, to solutions sales, to business improvement and acceleration sales, the skill sets for success in sales have changed. To be effective now, salespeople need to be great businesspeople; they need to understand how to create business results for their clients. Busin...

Executive Summary: Summarize your company’s value-proposition. Company Overview: Discuss your business’s history, leadership team, and locations. Market Analysis: Describe your industry and how your company stands out from competitors. Business Organization: Explain your company’s legal struct...

Startups are full of promise and excitement, but the flip side is, they’re also full of risk and uncertainty. There are a lot of great ideas out there that somehow never get off the ground, and, conversely, there are plenty of questionable ones that become massive successes. So, the big ...

Success, they say, is “where preparation and opportunity meet.” But how do you define and measure success in your business? How do you know if your business is a success? Can you tell if you are on or off course? If you are off course, what corrective action(s) can be taken? An important part of...